Policy

Privacy Policy – Base

Base operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). Base is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified.

We may collect or process the following categories of personal information:

Contact details including your name, billing address, shipping address, phone number, and email address.
Financial information including payment details and transaction confirmations.
Account information including usernames, passwords, preferences, and settings.
Transaction information including products viewed, added to cart, purchased, exchanged, or returned.
Communications with us including customer support inquiries and messages.
Device information including IP address, browser type, and network connection data.
Usage information regarding your interaction with the Services.

Personal Information Sources

We may collect personal information from:

Directly from you when you create an account, place an order, or contact us.
Automatically through cookies and similar technologies when you use the Services.
Service providers who help us operate the Services.
Business partners and third parties.

How We Use Your Personal Information

We may use your personal information for the following purposes:

Providing and Improving the Services

To process orders, payments, shipping, returns, exchanges, account management, and improve your shopping experience.

Marketing and Advertising

To send promotional offers, updates, and advertisements related to our products and services.

Security and Fraud Prevention

To protect accounts, detect fraud, and maintain a secure shopping environment.

Customer Support

To communicate with you and provide assistance regarding your orders or inquiries.

Legal Compliance

To comply with applicable laws, legal obligations, and enforce our policies.

How We Disclose Personal Information

We may disclose your personal information:

With Shopify and trusted service providers such as payment processors, shipping companies, and analytics providers.
With marketing and advertising partners.
When required by law or legal process.
During business transactions such as mergers or acquisitions.
To protect our rights, users, and Services.

Relationship with Shopify

Our store is hosted by Shopify, which may collect and process personal information to provide and improve the Services.

To learn more about how Shopify handles personal information, please visit the Shopify Privacy Policy.

Third-Party Websites and Links

Our Services may contain links to third-party websites. We are not responsible for the privacy or security practices of those websites, and we encourage users to review their policies separately.

Children’s Privacy

Our Services are not intended for children, and we do not knowingly collect personal information from individuals under the applicable age of majority.